Sign Solutions: What Is a Pan Channel Letter?

Could a new sign draw in more business for you?

Information about how to safely reopen businesses in a post-lockdown economy has been a hot topic. From workplace vaccination programs to disinfecting while cleaning, to masks and ventilation, the CDC guidelines are clear. However, there hasn’t been much information on getting customers to come inside.

You can grow in-store traffic with the best outdoor business signs. Read on to learn how to improve your company with pan channel letters. Here’s your essential guide to this type of sign.

What Are Pan Channel Letters?

Pan channel letters, also known as channel letters, are a type of sign made up of large individual letters. You’ll see them on the exterior of churches, schools, and businesses within shopping centers. These signs are typically aluminum or plastic cans.

Open-face uses exposed neon tubing, internally lit uses diffused lighting. Reverse lit has the open side facing the building, with or without illumination. Front and backlit combine internally lit illumination with backlit to drive traffic at night.

How to Use Them

LED outdoor business signs have been used for decades. They’re easy to use and can be placed above your entrance to guide consumers to the right spot. Check local ordinances for light pollution ordinances before investing in open-face channel letters.

Times Roman, Avant-Garde, and Futura are the best fonts for readability. A good rule for size is to follow one inch per ten feet of readability. When selecting the color, choose the opposite of the building’s exterior shade.

Top Benefits of Channel Letters for Businesses

Consumers will have an easier time knowing you’re open for business when you invest in the right sign. Not only are channel letters visually appealing, but there are other advantages too. Outdoor building signs for business have the following benefits:

• Increase readability at all hours
• Upgrades old sign and design
• Different mounting choices
• Cost-effective for business
• Improves brand awareness and building
• Opportunity to choose from different lighting options
• Customizable options

If you want to minimize lighting, there are other design choices available. You can use metal business signs outdoor with minimal to no lighting to prevent light pollution. The goal is to find the right type of sign to help draw customers into your business.

Where to Buy or Renovate This Sign Design

Advancements have provided new benefits and customizations. Your existing channel letter sign can be restored, or you can purchase a new one that’s custom formed to your logo. All your needs for outdoor lighted business signs will be met when you work with https://resource4signs.com/channel-letters.

Grow Your Business Today

Your new sign will be a cost-effective way for you to draw in more consumers any time of day. Now that you know what pan channel letters are and how to improve them, you can custom design the right one for your company. Use what you learned here to improve foot traffic now.

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