Listing your business in free local business directories like Google My Business, Binge Places for online Business & Yelp are some business directories that can help you to get started. Don’t worry, this is just a one-time investment for your company. Once it gets listed on a free company listing, you can just update your details later if there are any changes. Google My Business is the best platform available in the market. As Google has become more and more personal and Google delivers results that are tailor made for you. For example, if you search for KFC then Google will only show you KFC which is near your location and not from some other areas.
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Your Online Business Website Needs To Be Optimized For Search Engine
Think of yourself as a customer who is looking to buy your product. What would be your first step? Obviously, you’ll search on google and then you’ll research a bit about the product and then compare prices and you’ll finally decide on which company has provided better value to you. To get yourself compared to your competitors, your website needs appear on the first page of google. That is why you’ll need your online business website to be optimized to appear on the first page of google.
How can you optimize? The best way is to hire a freelancer who is good at this stuff and let the freelancer do their job. But this skill is also not too hard. You can learn the skill even on YouTube as many courses on optimizing websites for search engines are easily available. The Business Directories that you have listed on google will also appear on the first page of Google if you optimize everything correctly.
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Appear As An Expert On Answering Platforms
Like most of us do when we get stuck, we go to these specific forums on the internet where people who have doubts ask questions and the one who has the knowledge about it answers them. What you can do is, you can go to these forums and search for questions about the problems that your potential customers might have. Select a few questions with which you can help. Now, try to genuinely help these people out because nobody likes hard selling. As your business is already on free company listings, they can easily find you on the internet. The more you help, the more attention you’re going to get from your genuine potential customers.
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Use Social Media For Your Online Business
If you’re not available on social media then, your business is many steps behind your competitors. If you have never thought of taking your business to social media then now is the high time you should start focusing on it. Optimize your profile and you will start appearing in front of your potential customers.
With these profiles, now you are closer to your customers and you can get their feedback about your product and you can then work on the feedback and give more value to your customer. Social Media Marketing is a high ticket service so before you hire for your business, make sure you two professionals are fit for each other or not.
If you don’t intend to hire someone then you can also learn social media as there are many courses available. If you post consistently, you will receive popularity and loyal subscribers who can turn into your customers later on. Share what’s going on in your company and share posts about how you can help your customers. Make them realize that you are the best and you care for your customers.
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Make A Channel On Youtube For Your Online Business
Do you wonder how many videos are played on YouTube on a daily basis? It’s 4 billion. And this number will keep on increasing every single day. Why not let your product video get played a few hundred times out of these billion videos? Sounds fun, right? Just wonder how far can you reach if you showcase your product videos on YouTube.
For product videos, you can shoot a 2-minute demo video and for service, you can shoot testimonials from your clients and upload it. You’ll get a lot of visibility as you’ll appear on search results quickly. Although it gives you more visibility, don’t underestimate YouTube too. Remember to give your product name or related keywords in the description area to get more visibility.
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List Your Business On Free Online Business Directory Listings
Apart from Google My Business, there are many other business directory listing websites that have huge traffic and potential customers usually search through them and get noticed. If you have either a product-based business or service-based business, then you can head over to Find To Go, which is the best online listing site. Add your online business listing on this website. Also, there are many niche-based online business directories available.
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List Your Business in Free Local Business Directories
Every business needs its products or services to be easily accessible to its potential customers, but as the traditional ways of promoting businesses require lots of money, the new age Online marketing strategies have proved to be way more effective. Now you don’t need a huge chunk of money to reach your potential customer. As mentioned above, these six easy ways are here to promote your online business. It is a one-time investment for your business and will give you returns slowly and steadily.
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